PROJECT NAME

- Mind Your Manors

ROLE

- Community Outreach

- Event Management

- Branding

DATE

08/04/2017

In a unique initiative, our team orchestrated a transformative event: a multi-DJ concert set inside a retail store, and live-streamed globally. This concept successfully merged the realms of music, fashion, setting a new precedent in the retail industry. 

This concert event inside a retail store created a new model that fused physical/digital, shopping/entertainment, consumer/brand experiences. 

The success of this venture reinforced the potential of digital technology in reshaping retail business models. It demonstrated the power of merging creativity and technology in developing unique, and immersive experience that resonated with modern digital consumers. 

The venture further underscored the importance of continual innovation in how to engage consumers in ways not yet explored. With this event, the team established a new standard for a retail experience that emphasizes the potential of retail spaces as a platform for memorable experiences blending music, fashion, and digital innovation.